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01:54
Introducing the XIT Collection by Schaefer Outfitter
A partnership born of common values. We collaborated with the team at Schaefer Outfitter for over a year to build garments to stand up to the rigors of our everyday work on the XIT Ranch. #ForLandForLife Shop the XIT Collection: https://schaeferoutfitter.com/pages/xit Follow along with our ranch's daily activities Instagram: https://www.instagram.com/xitranch Tiktok: https://www.tiktok.com/@xit_ranch Facebook: https://www.facebook.com/xit1885 For inquiries, contact us directly at howdy@xitranch.com Learn more about our family’s history and get access to official XIT Ranch Merch: https://www.xitranch.com
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01:06
Farnam x The Castellows
We go behind the scenes with Farnam and The Castellows to talk about about everything to talk about everything from what it's like growing up on a farm to living the American Dream. Find the full story in Palomino County's 2025 Fall/Winter Print Volume 1. 📲 Follow The Castellows: @thecastellows
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01:01
Come Along for the Ride! Four Branches Bourbon, Founders Blend
Four Branches Bourbon is proud to announce the debut of the brand with the coming release of Founders Blend in Spring 2023. Four Branches realizes the vision of a dream team of veterans from four military branches who joined forces to craft a whiskey to celebrate and commemorate all those who serve, and honor the extraordinary sacrifice of those in the shadows. To underscore the point, they rode into the Bourbon Capital of the World on some badass rides: a 1969 Chevy Camaro z28, a 1974 Ford Bronco, a 2009 Harley Street Glide, and yes, a 1970 Huey helicopter. ----------------------------------------------------------------------------------------------------------- FIND US ON SOCIAL MEDIA: https://linktr.ee/fourbranchesbourbon ----------------------------------------------------------------------------------------------------------- WHY THE HUEY? The Bell UH-1 Iroquois, commonly known as the "Huey," is a multipurpose utility helicopter and is infamous for its use throughout the Vietnam War. The primary use of the Huey was for moving troops and cargo, but its major purpose was to transport injured soldiers. Thousands of lives were saved due to its capacity and maneuverability (and the talented and heroic pilots and crew) as well as its ability to launch aerial attacks and support troops on the ground. And who can forget the Hueys in the movie, Apocalypse Now and the Ride of the Valkyries. Or in the Mel Gibson movie, We Were Soldiers. It is of note that our partner and co-founder, RJ Casey, was an Army Special Forces medic when he met Mel and the other lead actor Sam Elliott during this filming. Not sure if RJ knew then that he would be on many more movie sets as an advisor and occasionally in small roles as a special operator. The Huey has been an aviation staple by all “four branches” of the military (and our Coast Guard). The Black Hawk began phasing out the Huey after the Vietnam War, but there are still a few in use today in some units. This remarkable helicopter is a great symbol of the U.S. military and each of us founders of Four Branches have spent many hours in Hueys during our respective times of service in the Army, Marines, Navy and Air Force. We could think of no better combined symbol of our Four Branches Bourbon and services than the Huey. Since our partner RJ was a former Special Forces medic and Air Force Pararescue (PJ) and has spent the most time in this bird, we gave him the privilege of using the Huey during our video shoot. That is, of course, RJ hanging out the door. So to the Bell UH-1 Iroquois “Huey” helicopter: We salute you, and may your blades spin into infinity. ---------------- SERVE HONORABLY. DRINK HONORABLY. ® Four Branches Bourbon is rooted in over 100 years of combined service across 4 branches of the US Military with deployments around the world. As the first spirits company founded by servicemen from the Army, Navy, Air Force, and Marines, our mission is to deliver exceptional expressions of fine bourbon to honor the extraordinary sacrifice of those in the shadows. Co-Founders: Mike Trott, Managing Director (Airforce, CIA) Rick Franco (Marines, CIA) RJ Casey (Army) Harold Underdown (Navy) #bourbon #kentuckybourbon #whiskey #usarmy #usnavy #usairforce #usmarines #veterans #hueyhelicopter
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03:09
“Thank You For Serving” 🥃🇺🇸 The Four Branches Bourbon Song (OFFICIAL MUSIC VIDEO)
🔥🎶 “Thank you for serving… Four Branches Bourbon.” 🎶🔥 The moment is finally here. This is the official music video for the Four Branches Bourbon song, a powerful anthem written by the veteran-led @FreedomSingsUSA, performed by Chris Jones, and filmed at @OPFOB 2025, where the energy, pride, and emotion were unforgettable... and the Four Branches Bourbon stole the show! This is more than a performance. It is a rallying cry of gratitude. A celebration of service and sacrifice. We're proud and humbled to actually have an official song!! From the opening line to the final note, this video captures everything Four Branches Bourbon stands for: honor, brotherhood, resilience, and legacy. Having our brand champion Randy Couture alongside veterans, families, and supporters made it an even more powerful debut. 🥃🇺🇸 ABOUT FOUR BRANCHES BOURBON 🥃 Four Branches Bourbon is the only spirits brand owned by veterans from the Army, Navy, Air Force, and Marines. Together, we created a bourbon that honors extraordinary sacrifices while delivering exceptional quality. With every bottle, we give back to veteran causes and share stories that deserve to be remembered. ------------------------ 🥃 Learn more about Four Branches Bourbon: https://www.fourbranches.com/ 🛒 Shop online for Four Branches: https://www.fourbranches.com/products/four-branches-bourbon 📸 Follow us on Instagram: https://www.instagram.com/fourbranchesbourbon/?hl=en ------------------------ ABOUT OPFOB (Operation Patriots FOB) 🪖 Operation Patriots FOB is a 268-acre retreat in Ridgeland, South Carolina, dedicated to helping veterans, first responders, and their families find healing, camaraderie, and connection. It is a place where purpose and fellowship are restored through the outdoors and shared community. https://opfob.org/ ABOUT FREEDOM SINGS USA 🎶 Freedom Sings USA is a nonprofit that pairs professional songwriters with veterans, military members, and their families to create original songs that tell their stories. These songs heal, connect, and carry legacies forward in the most powerful way possible — through music. https://www.freedomsingsusa.org/ 💛 To the music industry, the veteran community, and everyone who helped make this moment possible: thank you. 🥃 Learn more about Four Branches Bourbon: https://www.fourbranches.com/ 🛒 Shop online for Four Branches Bourbon: https://www.fourbranches.com/products/four-branches-bourbon 📸 Follow us on Instagram: https://www.instagram.com/fourbranchesbourbon/?hl=en 🪖 Learn more about OPFOB: [link] #FourBranchesBourbon #BourbonWithASong #VeteranOwned #RandyCouture #FreedomSings #OPFOB2025 #VeteranOwnedBourbon #BourbonMusicVideo #siptoremember #drinkhonorably #servehonorably
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03:07
Sons of Legion – Brand New Day (Live from the Barn, Acoustic Performance)
This song’s for anyone pushing through the dark, chasing something better on the other side. To hear the full album, go to https://sonsoflegion.com/store/acoustic-album-live-at-the-barn Sons of Legion is a unique mixture of authentic soul, folk and rock music. 👉Subscribe to our YouTube channel & Hit Notification Bell: https://www.youtube.com/@sonsoflegion?sub_confirmation=1 👉Follow us on Spotify: https://open.spotify.com/artist/4WBCjNjq0MGPsvcXyOPWKW 👉Follow us on Apple Music: https://music.apple.com/us/artist/sons-of-legion/1532761840 👉Follow us on Facebook: https://www.facebook.com/Sonsoflegion 👉Follow us on Instagram: https://www.instagram.com/sonsoflegion/ 👉Follow us on TikTok: https://www.tiktok.com/@sonsoflegionmusic 🎯Get our Album FREE (Limited Time): https://sonsoflegion.com/sol 🎥Watch our Private Concert Free: https://sonsoflegion.com/barn-ticket-signup 🎗️Help Support us with a “Coffee" Tip: https://buymeacoffee.com/sonsoflegion 🟡Join our Private Community: https://community.sonsoflegion.com/invitation?code=BEDG4G 👕Buy our Music & Merch: https://sonsoflegion.com General: hello@sonsoflegion.com Bookings only: matthew.morgan@unitedtalent.com Song clearance & licensing: michael.pizzuto@concord.com ❤️Please don’t forget to share our music with your friends! #SonsOfLegion #SOL #IndieArtist
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00:56
Stop doomscrolling! Lighten up with Libby! 🍷
Why waste the day doomscrolling when you can talk to your friends?! Lighten up with Libby and turn that screen time into more friend time. 😉 🍷 *Disclaimer - @drinklibby can’t guarantee a lower screen time, but we can encourage a much-needed catch up sesh. #drinklibby #keepitlight MU: Katrina Brooks AD: JR Foy, Austin Copps Written, produced and edited by: Libby O Special thanks to: Nathan Johnson & Laura Osnes Follow The Libby O Show: Facebook, Twitter, and Instagram: @thelibbyoshow www.thelibbyoshow.com
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00:51
Celebrate with Libby Wines
It’s FriYAY! Lighten up the parTAY with Libby Wines! 🫧 🎉 🥂 @drinklibby #drinklibby #keepitlight MU: Katrina Brooks AD: Austin Copps, JR Foy Written, produced and edited by: Libby O Special thanks to: Nathan Johnson & Laura Osnes Follow The Libby O Show: Facebook, Twitter, and Instagram: @thelibbyoshow www.thelibbyoshow.com
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02:18
How would you define what the words happiness and fulfillment mean to you?
In 2018, Heroes and Horses developed a data-capture process called "Uninterrupted Data". We understand the importance of collecting data around the efficacy of our program, but we wanted to do something that was a little different than simply asking our participants to fill out questionnaires. What we did, instead, was conduct verbal, recorded interviews with each student on their first day of the program (day 1) and their last day (day 40). We asked each participant a short series of open-ended questions - ranging in topic from defining happiness and fulfillment, to what they would do with their lives if nothing was holding them back. We took their recorded answers and we created this series of 3 videos to showcase the transformation that happens during their time here with us at Heroes and Horses. So, why the name "uninterrupted data"? Because everything you hear in these videos is the participant's own thoughts, experiences and feelings - their answers aren't interpreted by us, nor are they guided or influenced by our responses... it's completely raw and uninterrupted.
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01:03
Tim Montana: The Devil you Know
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